Roanoke Valley-Alleghany Regional Commission Earns Bronze Bicycle Friendly Business Designation
The League of American Bicyclists, a national bicycling and advocacy organization of nearly 20,000 members, has recognized the Roanoke Valley-Alleghany Regional Commission (RVARC) with a prestigious bronze-level Bicycle Friendly Business (BFB) certification.
With the announcement of 82 new and renewing BFBs across the country, RVARC joins a growing list of 1,314 local businesses, government agencies, and Fortune 500 companies – including Carilion Clinic, Downshift Handcrafted Bikes & Brews, and United Way of Roanoke Valley – leading the way to transform transportation, health, and wellness for the betterment of U.S. workers and local communities. Roanoke is a Bicycle Friendly Community as well.
“Business owners and employers across the country are looking for simple, straightforward ways to build their companies, do right by their workers and customers, and contribute positively to their local communities,” says Executive Director Bill Nesper of the League of American Bicyclists. “Boosting participation in bicycling achieves all of that and more, and BFBs such as RVARC are wonderful models of that success. We congratulate this latest class of business leaders for recognizing that one of the oldest and easiest forms of transportation still generates significant economic and societal rewards today.”
BFB requirements identify incentives, programming, and amenities proven to enable and inspire more people to ride bikes. RVARC offers free bikeshare membership to its employees, maintains the Regional Bikeway Plan and interactive bike map, and works with localities to implement bicycle improvements. In addition, RVARC staffs the Regional Bicycle & Pedestrian Advisory Committee. RIDE Solutions, a program of RVARC, launched Zagster bikeshare in 2017, and administers the Bike Hero award and the bicycle rack donation program.
According to RIDE Solutions employee Tim Pohlad-Thomas, “the most significant actions taken by RVARC in the past year have been expanding the new Zagster bikeshare program and reenergizing the Regional Bicycle & Pedestrian Advisory Committee, which conducts bike/walk/disability audits of on-road bike/ped facilities for localities.”
These efforts support economic vitality and equity, long-term health benefits, and reduced traffic and parking demand.
RVARC planner Rachel Ruhlen likes working for a BFB because, “As a planner, I know that the more people who bike to work, the stronger the community is. Working for a BFB inspires me to bike to work more.”
RVARC and other businesses have access to a variety of tools and technical assistance from the League to become even more bicycle-friendly. To apply or learn more about the BFB program, visit the League online at www.bikeleague.org/business.
About the Bicycle Friendly America Program
The League of American Bicyclists has been leading the movement to create a Bicycle Friendly America for everyone since its founding in 1880. It advances its work by actively listening to and learning from diverse stakeholders, defining standards, sharing best practices, and engaging communities in practical solution-building. Through its nearly 20,000 individual members, the League helps build a powerful, unified voice for change.
About the RVARC
The Roanoke Valley-Alleghany Regional Commission (RVARC) is one of 21 regional planning agencies in the Commonwealth of Virginia. Member governments include the counties of Alleghany, Botetourt, Craig, Franklin and Roanoke; the cities of Covington, Roanoke, and Salem; and the towns of Clifton Forge, Rocky Mount and Vinton. The mission of the Regional Commission is to be a leader in driving collaboration and strategy within our communities on issues that are critical to the economic growth, quality of life, and the sustainability of this region.